Wondering what’s happening in the world of WOW?

Here’s a story about going above and beyond to make someone’s day.


Cam opened a chat with Cristi late in the evening, not really expecting much in the way of customer service. The particular vehicle Cam was looking for wasn’t listed in the online inventory, but Cristi made sure to convey to Cam that his preferences are very important to a client of ours. She was able to identify his ideal vehicle and assured him that the sales team would follow up promptly to discuss details.
Cam was a bit hesitant about providing his contact information, as he works the graveyard shift and has difficulty syncing his schedule with the dealership’s hours; however, Cristi was able to establish some common ground and make him feel very comfortable. Ultimately, Cam was amazed to encounter such excellent customer service online late at night, especially since some recent encounters with other dealerships had left him with a bad impression.


Making someone’s day is important to us at Crossroads.  This is why no matter the hour, there will always be a Crossroads concierge there to give you a great car-buying experience.

Posted on January 10, 2015 in Customer Stories

Share the Story

About the Author

Born in 1982 Raised by entrepreneurs to work hard, work smart, work with integrity... Started helping in the family marketing business at age 12... Started first business at age 16... Sold first business at age 19... Joined family marketing business full-time at 19... 2002 Signed Ryan Seacrest to exclusive personality endorsement contract that ran 10 years... Built Media/PR platform with personalities such as Ryan Seacrest, Hulk Hogan, Manny Pacquiao, Mario Lopez... Earned two Cisco Systems certifications at 21 along with Microsoft and Google certs... Built & began Google Search Engine Marketing programs for agency in 2005 w/ $5million under management... Built #1 Web Site for help-wanted in telecom industry in 2006... Youngest member of Vistage International CEO forum in 2007 at age 25... Joined Royal Family Kids BOD's in 2008 focused on confronting abuse and changing lives... Earned BA in Business concentrating on Information Systems & Decision Sciences in 2010... Climbed Mount Rainier in 2010... Moved to Dallas and started new branch and sister co (Crossroads) in 2011... Summited Mount Whitney (mountaineers route) in 2012... Built a 24/7 virtual company in 2013 that broke even in 6 months...still growing... Changing the world one chat at a time... Writing a book... Foodie & amateur cook Tennis player - USTA 4.0 Soccer player - goalkeeper & sweeper Father of four... Husband who married up! "Culture isn't the #1's the ONLY thing"​ - James Sinegal, Founder of Costco The world is changing but the principles remain the same: Know your customer, deliver value above the cost, and a good name is more valuable than gold. Be relentless! That's it, I'm done (name the movie, get a prize).

Leave a reply

Your email address will not be published. Required fields are marked *

Back to Top